Landry, a Philip Morris man whose title is Group Vice-President and Director of Marketing for Tobacco Products, was quoted as having told a group of ad men that representatives from the advertising departments of various publications were showing up at the headquarters of tobacco companies as if it were a scene like the reading of the will. In an effort to determine the attitude of magazine publishers toward accepting an increased volume of cigarette advertisingor accepting any cigarette advertising at allSenator Moss wrote letters to a number of them asking for their views
There are competitions for the longest ash, but for everyday life, something else is important
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Clearly this was made by people with some stop motion experience, but I would guess it that either this film was made on spec and didnt pass muster, or that it was made to demonstrate what Mortera productions could do