Taylor & Francis Ltd - Consuming Books The Marketing And Consumption Of Literature - Hardcover Library & Information Sciences Artist: Circle Ii Circle

Taylor & Francis Ltd - Consuming Books The Marketing And Consumption Of Literature - Hardcover Library & Information Sciences Artist: Circle Ii CircleBinding: Hardcover Description: The buying selling and writing of books is a colossal industry in which marketing looms large yet there are very few books which deal with book marketing (how to texts excepted) and fewer still on book consumption. This innovative text not only rectifies this but also argues that far from being detached the book business in fact epitomises today's Entertainment Economy (fast moving hit driven intense competition rapid

SKU: 81751885905 · From webdevsolutions.tech