Keracolor Fade Effect Color Fading Shampoo Home Beauty Provides long lasting maximum hold

Provides long lasting maximum hold to any style

This shampoo leaves hair silky soft with increased manageability

Arctic Blonding Creme rich in Argan and Acai Oil provides antioxidant and anti-aging protection for the hair and skin

Unique Self-Cleaning Function to prolong the life of your dryer with a touch and hold of a button

Keracolor Fade Effect Color Fading Shampoo Home Beauty Provides long lasting maximum holdFade Effect is a sulfate free fading shampoo that gently cleanses your hair and scalp while fading out any direct dye hair color. Works well with Keracolors Color + Clenditioner color line. Too bright or just want to switch up your look? Bring down the color intensity to get the your desired hue. Keracolors Fade Effect is a color fading shampoo designed to instantly fade, dull, and help erase direct dye pigments. A Vitamin C infusion provides maximum