Taylor & Francis Ltd - Marketing The Arts Breaking Boundaries - Paperback Popular Culture Barcode: 5014797904552

Barcode: 5014797904552

17 Black And White

Key features include: essential and leading cases explained

pupil voice parent voice and professional voice are introduced and explored

Taylor & Francis Ltd - Marketing The Arts Breaking Boundaries - Paperback Popular Culture Barcode: 5014797904552Binding: Paperback Description: With contributions from international scholars of marketing and consumer studies this renowned text engages directly with a range of contemporary themes including: The importance of arts consumption and its socio cultural political and economic dimensions The impact of new technologies platforms and alternative artforms on the art market The importance of the aesthetic experience itself and how to research it The value